(scroll for more results)
50+
launch funnels and clients served
$201K
in sales with 10% conversion for 10 day webinar launch
(avg. 2-3%)
3x
completely sold out group offers
(as in doors closed early!)
60%
open rates and 7% CTR for a sales campaign
(avg. 25-30% & 2-3%)
39%
registration rate for a pre-launch event series
(avg. 20-25%)
I’ve helped clients create results like:
$201K and 10% conversion rate in 10 days
3x completely sold out group offers
9 discovery calls in the first week of a website relaunch
85 signups to a fitness challenge
60% open rates and 7% CTR for a sales campaign
800% average increase in organic web traffic
40% conversion for an application funnel in the first week
Multiple sales in the first month of business, for both products and coaching services.
39% conversion for a pre-launch free mini-series
100 sign up for a lead magnet in less than 2 weeks
90% watch rate for evergreen mini-series

"Erin has the ability to embody each person and truly capture their words, their story, and the essence of their brand...
We trust Erin to write copy for our brand and for our high ticket retainer clients and we almost always get comments like, "This is amazing, I have no-edits!" She is a true master of her craft!"
-Jordan, Easy Scaling®
Your most memorable* launch is waiting
*ahem... profitable
MY SECRET FOR CREATING CONNECTION-FOCUSED COPY THAT CONVERTS
Voice of Customer (VOC) Research
You’ve heard “Use your dream clients' language”, you’ve Googled “What is VOC?”, and you know you should interview your audience before your launch. But for some reason, it's the task you never do.
This step is the difference between a mediocre launch and one that exceeds your revenue goals. It's the difference between guessing what your audience needs to hear and having clear, conversion-focused copy that sparks excitement and drives sales.
In this guide, I've made the process SUPER easy, so you're out of excuses to not do it.
Enter your details below for my 3-step market research process and to find the messaging angles that connect with and convert your audience.

