Hi, I’m Erin and I’m so glad you’re here ☺️
Live Launches Are Kinda My Thing
Hi, I’m Erin and I’m so glad you’re here ☺️
Live Launches are
Kinda My Thing
Too many coaches are guessing when it comes to launches and filling their group programs
After almost half a decade, over 50 launches and some incredible client results as a copywriter, I evolved to help more female founders scale, make more money and create the time, financial and lifestyle freedom they started their business for.
I’ve seen so many incredibly talented and ambitious coaches get trapped trading time for money, working 1:1 and at their ceiling. They want to scale into group coaching or courses, but can’t successfully launch or fill their programs…because they aren’t marketing experts.
Instead of earning more, working less and taking their business to the next level, they end up resentful, burnt out and overworked. With no repeatable sales system or clear path to turning their group offer into their number one revenue source.
⌃⌃⌃ Not the recipe for a freedom-based business, and so Launch with Erin was born.
HERE’S THE THING… THIS ISN’T COACHING
Strategy, Mentorship & Copywriting
I specialise in using data to uncover what’s not working and where you can strategically optimise your funnels, whereas a coach enables you to identify the gaps yourself.
Think of me like a consultant, getting into the weeds of your brand, offer and strategy to devise a holistic (and repeatable) sales system that attracts, builds demand and converts clients.
It’s my mission to help women create the freedom they started their business for
From a woman who’s spent her entire adult life refusing to settle down, breaking societal norms and travelling the world full-time (before remote work was a thing), I know the drive to live a big, fulfilling life and not be stuck behind a screen.
While my clients aren’t driven by money, it takes both time and money to live your dream life, and that’s where I come in.
THE OFFICIAL HELLO
Hi, I’m Erin
Your ridiculously early rising, gym-loving, digital nomad and launch expert.
I’ve been in the digital marketing game since 2018, back when blogging was all the rage. In 2020, when the world (and my travel blog) shut down, I started a VA business and quickly discovered and pivoted into copywriting.
From helping the most passionate female founders make their entire last year's salary in 10 days to flexing creative storytelling muscles and using data for strategic problem-solving, all while travelling the world, I felt I’d hit career jackpot.
Then, in 2023, burnt out and overworked, I lost my passion. Questioning what was next, many months of Netflix binges and a focus on re-regulating my nervous system, I remembered, “Oh, wait, I do love this work”, and the idea for Launch with Erin was born.
A new set of boundaries in tow, and the knowledge that no job is worth sacrificing my health for, I’m now doubly passionate about helping women like you scale their business, create freedom and do so without sacrificing their lives.
“OK, OK, SO YOU’RE OBSESSED WITH TRAVEL…WHAT ELSE YOU GOT?”
SOME FUN (AND KINDA HEAVY) THINGS THAT MAKE ME, ME
I’m addicted to the outdoors and any type of adventure sport – hiking, mountain biking, kitesurfing, skiing…you name it.
I always talk to strangers and eat the food they offer me (weirdly happens all the time) and I haven’t died yet.
I don’t watch the news and worry that as a society, we’re becoming too afraid of each other. Front yard fences, anyone? IYKYK.
We recently became a gym-girly and have become low-key obsessed.
Your gal is ready for a home base (and never thought she’d say that), travelling is tiring, yo! But I have no idea where I want to plant roots, so I just keep moving 🥱
More music festivals, please!
And for the people who always ask, Libra sun, Scorpio rising, Virgo moon. Ennegram 7. HD: 6/2 Generator
Fav TV Show: One Tree Hill, currently binging the OTH podcast, yes, there is one…
“OK, OK, SO YOU’RE OBSESSED WITH TRAVEL…WHAT ELSE YOU GOT?”
SOME FUN (AND KINDA HEAVY) THINGS THAT MAKE ME, ME
I’m addicted to the outdoors and any type of adventure sport – hiking, mountain biking, kitesurfing, skiing…you name it.
I always talk to strangers and eat the food they offer me (weirdly happens all the time) and I haven’t died yet.
I don’t watch the news and worry that as a society, we’re becoming too afraid of each other. Front yard fences, anyone? IYKYK.
We recently became a gym-girly and have become low-key obsessed.
Your gal is ready for a home base (and never thought she’d say that), travelling is tiring, yo! But I have no idea where I want to plant roots, so I just keep moving 🥱
More music festivals, please!
And for the people who always ask, Libra sun, Scorpio rising, Virgo moon. Ennegram 7. HD: 6/2 Generator
Fav TV Show: One Tree Hill, currently binging the OTH podcast, yes, there is one…
My world revolves around
FREEDOM
I believe everyone should work to live, not live to work. 2 weeks vacation a year and 5-day workweeks are not my jam. We’ve only got one life and it’s meant ot be lived.
GROWTH
Curiosity-driven, I love learning and teaching and always striving to better myself.
SELF-EXPRESSION & AUTHENTICITY
In a society that has a linear view of success and is quick to judge, how special is it when you find a safe place to fully be you? For me, that place is Burning Man.
KINDNESS
Such a basic trait. I actively try to acknowledge and be extra kind to everyone.
RESULTS
I don’t take it lightly that people invest thousands of dollars with me. All my work is results-focused and designed to multiply your investments.
My world revolves around
FREEDOM
I believe everyone should work to live, not live to work. 2 weeks vacation a year and 5-day workweeks are not my jam. We’ve only got one life and it’s meant ot be lived.
GROWTH
Curiosity-driven, I love learning and teaching and always striving to better myself.
SELF-EXPRESSION & AUTHENTICITY
In a society that has a linear view of success and is quick to judge, how special is it when you find a safe place to fully be you? For me, that place is Burning Man.
KINDNESS
Such a basic trait. I actively try to acknowledge and be extra kind to everyone.
RESULTS
I don’t take it lightly that people invest thousands of dollars with me. All my work is results-focused and designed to multiply your investments.
I deeeeeply care about your success
I’m not afraid to push back when needed, think of me like your no B.S. bestie who only wants what's best for you.
I won’t just “do” the project. I ask a lot of questions and deliver a cohesive and holistic strategy that works with all touchpoints in your brand.
All your copy assets are designed to be reused, repurposed or optimised. The goal is freedom and you can’t get that when you start from scratch with every launch.
I’m a big creative, data nerd. And love getting to combine creative storytelling with data-driven strategies.
Half a decade of experience in copywriting, launches and working with female entrepreneurs.
Erin you were a dream to work with - it really felt like you were on side and invested in my success which was really great.
You pushed back when you needed to and got me out of my way, which is so helpful and definitely led to a better sales page, but also a better campaign in general. Excited to work with you again sometime!
Vicki | The Fashion Business Coach
Erin you were a dream to work with - it really felt like you were on side and invested in my success which was really great.
You pushed back when you needed to and got me out of my way, which is so helpful and definitely led to a better sales page, but also a better campaign in general. Excited to work with you again sometime!
- Vicki | The Fashion Business Coach
Podcast Features
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